With gyms, bars, restaurants and other non-essential services closing, we’re all adapting to our new way of life at home, work and school. But how do brands do the same? Professor of Social Studies at MIT, Sherry Turkle, says that the advent of Covid-19 will help us rethink how we connect and consume. Brands should… Read more »
Breaking news! Teneriffe has just been named Brisbane’s 2019 ‘Most Expensive Suburb’ as rated by The Open Agent. After years of working its way up the property ladder, Teneriffe is now officially the leader in Brisbane’s upcoming real estate market. How did this come about? Well the answer is simple – marketing. Prior to a… Read more »
When you want to find something online, what do you do? Do you ‘Bing or ‘Yahoo it’? Or do you ‘Google it’? While this household verb was working its way into your vocabulary, the company Google was branding themselves as the world’s most used search engine. Google is so well known in fact, that in… Read more »