“Marketing without data is like driving with your eyes closed.” – Dan Zarrella, social media expert and author.
Evolve can structure a market research project to provide you with the information you need to make the right decision.
For this reason, market research is a critical component of the marketing function when determining direction.
Our approach to market research is that all information collected must have value, whether it is related to the creation of a new brand or entering new markets. The range of market research projects Evolve has undertaken and offers include:
- Brand Equity Studies
- Internal research on Corporate Identity
- Customer Satisfaction Surveys
- Questionnaire Design and Analysis
- Store layout and design
- Focus groups
- New markets and Macro Environmental Analysis
- Competitor and Industry Analysis